Is PPC profitable? You can evaluate the following advantages and make your own decision:

• Pay-per-click (PPC) marketing is a basic strategy in which you pay for productive interactions. Typically, only those who are interested in your goods or services will click on the links, so you only pay for those that generate quality leads.
• PPC offers immediate results compared to conventional marketing tactics. PPC gives immediate results since it is more focused than advertising, which requires launching a campaign and then waiting for the desired results. You can effectively contact your desired audience as quickly as feasible.
• Traditional marketing methods provide difficult-to-measure outcomes. In contrast, with PPC, you can monitor everything associated with the campaign, including expenses, earnings, website visitors, clicks, and more.
• PPC gives you better control over your marketing expenditures than conventional approaches. If you believe that the promotion is not effective, you may discontinue it at any time.

Our PPC training certification is ideal for various career options like-

• Marketing managers
• Digital Marketing executives
• Marketing and sales professionals
• Management, engineering, business, and communication graduates
• Entrepreneurs, and business owners

After the completion of PPC training, a student can earn a promising salary with huge benefits. In India, the average beginning salary for a PPC Specialist is around 3.0 Lakhs per year (25.0k per month). Minimum experience requirement for a PPC Specialist is 2 years. The maximum annual compensation for a PPC Specialist is 9.2 Lakhs (76.7k per month).

A certified PPC specialist can earn more than $53,000 per annum.

Pay-per-click advertising has been demonstrated to be a quick and successful method of achieving results. PPC campaigns provide faster returns than SEO campaigns. In addition, many customers enjoy the cost-effectiveness of PPC advertisements. As the name suggests, you simply pay for ad placement when someone clicks on it.

• PPC Boosts Website Visitation
• PPC Enhances Sales
• PPC Allows You to Manage Advertising Costs.
• You Pay Only for Clicks.
• Benefits of PPC Permit Real-Time Analysis of Ad Performance
• Remarketing Can Enhance Brand Recognition Through PPC
• PPC Advertising Is Not Hard to Create.

You begin as a PPC executive tasked with optimising the ROI of each PPC campaign for the customer. If you like data and insights, this is a good digital marketing job choice for you. Numerous firms, like ADP, CDK Global, Netflix, Facebook, and Ebix Travels, have a significant need for PPC specialists, particularly those with PPC certification. With our PPC certification, you can increase your employability and apply to any of these businesses.

This PPC training course will assist you in becoming a PPC expert. This course will provide you with an in-depth understanding of bidding strategies, ranking algorithms, performance measurement, ad platforms, lead generation enhancement, and search engine marketing, allowing you to master PPC and earn a PPC Certificate. Once you have completed the training, you need to pass the PPC examination to become certified.

• After completing our PPC course, you will be asked to register on the Google Academy website.
• Additionally, you must take the Google Ads certification exam.
• To get certification, you must first pass the Google Ads Fundamentals test and then pass an extra exam in the product area.
• Mobile advertising, retail advertising, search advertising, video advertising, and display advertising are further product evaluations.
• The Google Ads Fundamentals test consists of 100 multiple-choice questions that must be answered in 120 minutes.
• The supplementary evaluation consists of 70 questions to be answered in 90 minutes. To pass this test, you must score over 80%. The Google Ads certification is valid for one year, after which you must repeat the test to retain your certification.