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4/6 Weeks Digital Marketing Overview

  • Gain a comprehensive understanding of the various aspects of Digital Marketing.
  • Learn about essential digital marketing channels, tools, and strategies.
  • Explore topics such as search engine optimization (SEO), social media marketing, email marketing, content marketing, and analytics
Digital Marketing
    Develop practical skills in planning, implementing, and evaluating digital marketing campaigns. Learn to use popular digital marketing tools and platforms effectively. Understand how to optimize websites for search engines and drive targeted traffic.
  • Unlock diverse career opportunities in the digital marketing field.
  • Pursue roles such as Digital Marketing Specialist, SEO Analyst, Social Media Manager, or Content Marketer.
  • Experience rapid career growth and advancement due to the high demand for digital marketing expertise.
  • Entry-level salaries in digital marketing range from $40,000 to $60,000 per year.
  • With experience and specialization, salaries can exceed $100,000 annually.
  • Salary growth is often linked to performance, expertise, and industry demand.
  • Digital marketing offers cost-effective strategies with a high potential for reaching a global audience.
  • The rise of the internet and social media platforms has revolutionized marketing practices.
  • Digital marketing provides measurable results, precise targeting, and enhanced customer engagement.
  • E-commerce and retail companies utilize digital marketing for online sales and brand promotion.
  • Technology and IT sectors require digital marketing expertise for product launches and market expansion.
  • Media and entertainment industries leverage digital marketing for audience engagement and content distribution.
  • Advertising and marketing agencies seek digital marketing professionals to drive client campaigns.
  • Upon completion of the course, you will receive a recognized Digital Marketing training certificate.
  • The certificate validates your skills and knowledge in digital marketing practices.
  • Showcase the certificate on your resume to enhance your credibility and job prospects.
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4/6 Weeks Digital Marketing Curriculum

Topics:
  • What is digital marketing?
  • Evolution of digital marketing
  • Creating customer personas
  • Core concepts of digital marketing
  • Digital marketing lexicon and metrics
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Topics:
  • Importance of search digital 
  • Sources of traffic to your site 
  • Product discovery and how search engines work
  • What is SEO?
  • Keywords planning and best practices
  • Keyword research tools
  • On-page optimization (optimizing text, optimizing images using meta tags, URL structure, redirects, handling duplicate content, and more)
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Topics:
  • What is Off-page SEO?
  • Off-site Link Building techniques
  • Google Search Console and Bing Webmaster Tool to improve off-page optimization
  • SEOptimer tool to track keyword rankings and link building outreach
  • Website design best practices for SEO
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Topics:
  • Introduction to Google Search Ads
  • Sources for paid traffic
  • Creating ads in Google Ads
  • Display advertising
  • Creating and managing your ad campaign
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Topics:
  • Introduction to email marketing
  • Email marketing cycle
  • Building email list
  • Creating a lead magnet
  • Setting up a squeeze page
  • Tackling spam
  • Effective content strategies
  • Tips to improve conversion
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Topics:
  • Introduction to Affiliate marketing
  • How Affiliate Marketing Works
  • Major Affiliate Marketing channels
  • How to set up and run Affiliate Marketing as a merchant/affiliate
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Topics:
  • Introduction to Facebook and Instagram
  • Creating a business profile on Facebook and Instagram
  • Best Practices for organic marketing on Facebook and Instagram
  • Creating paid ad campaigns on Facebook and Instagram
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Topics:
  • Introduction to YouTube
  • Creating a channel on YouTube
  • Best practices for YouTube channel
  • Different types of videos
  • Creating paid ad campaigns on YouTube 
  • YouTube ad formats
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Topics:
  • Introduction to Twitter and LinkedIn
  • Creating profiles on Twitter and LinkedIn
  • Best Practices for Twitter and LinkedIn
  • Creating paid ad campaigns on Twitter and LinkedIn
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Topics:
  • Introduction to Google Analytics
  • Using Google Analytics to understand visitor behavior
  • Introduction to Landing Pages
  • Using Unbounce to create an effective landing page
  • Conversions and Goals
  • Ecommerce Analytics
  • Multichannel Funnels
  • Tracking website performance using Google Analytics
  • Tracking form submissions and clicks using events
  • Optimizing the overall campaign performance
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Topics:
  • Importance of integrated digital marketing campaigns
  • Challenges in integrated digital marketing
  • Integrated digital marketing strategies
  • Examples of integrated digital marketing campaigns
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4/6 Weeks Digital Marketing Training Features

Instructor-led Live SessionsInstructor-led Live Sessions

KVCH experts with in-depth knowledge create a focused learning environment by presenting learners with real-world industry problems and focusing on solutions.

Live Training SessionsLive Training Sessions

During our certified training, seasoned instructors and industry experts conduct remote sessions to share their extensive knowledge with the learners.

Flexible Curriculum Flexible Curriculum

Professionals can obtain in-depth knowledge of cutting-edge digital marketing training by taking advantage of the availability of specialised certificates.

Expert Support Expert Support

Through a ticketing system that operates around the clock, our technical support staff is available to answer any questions you may have.

Certification Certification

Upon finishing the course and the assigned tasks, you will be awarded a certificate from KVCH, recognising your accomplishment as a digital marketer.

Assignments Assignments

There is a quiz at the end of each lesson that must be completed before the next lesson begins to test your understanding.

What are the benefits of our training program?

  • Live, interactive training by experts.
  • Curriculum that focuses on the learner.
  • Challenge-based, hands-on project work.
  • Testing of Expertise in a Variety of Areas.
  • Opportunities for team building.
  • Cost- saving training.
  • Convenient for your employees.
  • Completely tailor-made curriculum.
  • Post training support and query management.
  • Regular feedbacks to monitor training effectiveness.

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Structure your learning and get a certificate to prove it.


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4/6 Weeks Digital Marketing Certification

Earn your certificate

On successful completion of the training, you are awarded with a Certificate in Digital Marketing. The certificate is recognised by top companies and helps in career growth.

KVCH Digital Marketing Certificate holders work at various companies like (TCS, Accenture, Infosys) etc.

Share your achievement

Once you get your certificate, you can share it on your online profiles like LinkedIn. Sharing your certification with your connections will help you acquire your dream job.

4/6 Weeks Digital Marketing FAQs

Can I enroll in the 4/6 Weeks Summer Industrial Training in Digital Marketing without any prior experience in the field?

Absolutely! Our training program is designed for beginners and individuals with no prior experience in digital marketing. We will provide you with a solid foundation and practical skills to kick start your journey in this dynamic field.

What topics will be covered in the 4/6 Weeks Summer Industrial Training in Digital Marketing?

Our training program covers a wide range of topics including search engine optimization (SEO), social media marketing, pay-per-click advertising (PPC), content marketing, email marketing, analytics, and more. You will gain a comprehensive understanding of the key digital marketing strategies and techniques.

How will the training help me in my career after completion?

Upon completion of the training, you will possess the necessary knowledge and skills to excel in various digital marketing roles. Whether you are looking to work for a company or start your own business, our training will equip you with the expertise to develop and implement effective digital marketing campaigns, drive targeted traffic, and achieve business goals.

Will I receive any certification after completing the 4/6 Weeks Summer Industrial Training in Digital Marketing?

Yes, upon successful completion of the training, you will receive a certification from KVCH, which is recognized in the industry. This certification will validate your proficiency in digital marketing and enhance your credibility in the job market.

What support will be provided during the training program?

During the training, you will have access to experienced trainers who will guide you throughout the program. They will provide practical insights, clarify your doubts, and mentor you to ensure a comprehensive learning experience. Additionally, our support team will be available to assist you with any technical or administrative queries.

Can I expect any placement assistance after completing the training program?

Yes, at KVCH, we provide placement assistance to our trainees. Our dedicated placement team will support you in your job search by providing interview preparation guidance, resume building tips, and connecting you with potential employers from our vast network of industry partners. We strive to help you kick start your career in digital marketing.

Refer your friends/colleagues and receive gift vouchers upto INR 3000/-

Share your referral among people you know, and receive exciting gift vouchers in return.

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What are the benefits of our training program?

Features/Benefits.

  • Live, interactive training by experts.
  • Curriculum that focuses on the learner.
  • Challenge-based, hands-on project work.
  • Testing of Expertise in a Variety of Areas.
  • Opportunities for team building.
  • Cost- saving training.
  • Convenient for your employees.
  • Completely tailor-made curriculum.
  • Post training support and query management.
  • Regular feedbacks to monitor training effectiveness.
For queries, feedback & assistance

KVCH Learner Support

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